How do you make a new oil color line… and why?

Time, technology, and a never-ending need to improve on the status quo drives us to seek change and growth. We have known for centuries that great works of art can rot, fade, and decay because many early materials used in paintings could not hold up to the damage of time.

In the last fifty years, the top manufacturers have been developing new and better media to insure longer life. Jack Richeson chose oil painter Daniel Greene, known as both a master painter and an acclaimed teacher, to ask what more can be done. Once you have created the finest oil paint chemically, how do we stretch that extra mile and ensure that it also fits the demands of the most demanding of painters?

Daniel responded with enthusiasm. The secret was no secret at all. It came down to three words: color, color, and color! It’s the pigments, Greene insisted.

It took two years of intense investigating, but Jack Richeson & Co. has developed a palette of colors to please the master. The Daniel Greene line of oil paint is truly the finest artist oil paint made anywhere in the world today.

"For years I have been grinding my own paint in order to obtain certain qualities that have not been available in most brands of mass produced oil paints. I mentioned my efforts to Jack Richeson and he volunteered to create a highly superior line of paint according to my specifications and in conjunction with his chemists – paint makers.

"I am truly thrilled with the results and feel that I have for the first time a complete array of handmade oil paints of the highest possible quality. Further, Jack has offered to share these unique materials with artists everywhere. Consequentially I am very happy to recommend and put my name on these excellent colors." - Daniel E. Greene